Phuket, 20 September, 2016 – Amatara Wellness Resort, one of Southeast Asia’s premier wellness resort and spa destinations, has entered into collaborative agreement with Bangkok Hospital Phuket in development of an Integrative Wellness Programme. Supervised by a medical team, the programme will include integrated health plans to promote the customer’s total wellbeing.
Amatara also signed an MOU with Bangkok Airways to provide privileges for customers and beneficial offerings for clients. This is the first time the leading wellness resort has made an agreement with a hospital and airline in Thailand. The collaborative effort will help to position Thailand as a leading integrated wellness destination.
Dr. Prattana Punnakitikashem, Managing Director of Amatara A Destination Spa said, “To offer a new service for visitors who need deep relaxation together with healthcare, Amatara Wellness Resort has collaborated with Bangkok Hospital Phuket to develop an Integrative Wellness Programme that focuses on brain health, wellbeing and anti-aging services. This programme will operate under the highest standards covering various angles: brain checks to world medical standards, health consulting, nutrition planning after medical treatment, relaxation and treatments, preventive health education, and wellness lifestyle programmes.”
She continued, “Amatara will provide more convenience to the hospital’s patients in case they need an excellent accommodation service for recovery or relaxation after checkup, with access to superb beachfront rooms and villas, hospitality services and high-end facilities. This will effectively promote Thailand’s integrated wellness tourism business. The collaboration also has planned to co-develop a preventive brain health package and a deep sleep enhancement programme to be launched in the future.”
Further, Amatara Wellness Resort works in close partnership with Bangkok Airways to introduce special privileges for clients travelling to Phuket, such as reward points for its flyer bonus program and redemption program for existing clients who stay at Amatara. With the combined strong potential of two leading companies in their industries, Bangkok Airways & Bangkok Hospital Phuket, this partnership helps Amatara to provide more services and offerings.
Dr. Prattana said, “Guests will enjoy more convenient and value-added services that cover transportation, checkup, treatment, and recovery in an integrative way. This will enhance not only the hospitality and wellness tourism sector in Phuket, but also in Thailand as a whole, in order to attract wellness tourists from around the world. Amatara has a vision to be one of the Top 5 Wellness Destinations in Southeast Asia, to enhance the global wellness tourism economy and improve wellness in Thailand to its highest standard.”
Dr. Kongkiat Kespechara, Chief Executive Officer of BDMS Southern Group and Director of Bangkok Phuket Hospital said, “Now Thailand has obviously entered into a phase of an aging society. Many irrecoverable diseases and disorders have been found, and one of them is Alzheimer disease, which ranked in the list of top 10 diseases found in adults over 65 years old. Bangkok-Phuket Hospital sees an importance of disease awareness, development of high technology analysis programmes, and research of anti-aging to reduce the risks of Alzheimer disease by specialized medical teams.”
“The cooperation with the leading wellness resort Amatara for development of an integrated wellness program that focuses on brain health marks a big step for medical advancement. With Amatara’s high-end hospitality service, soothing ambience, and 5-star facilities, in cooperation with a high standard of medical expertise at Bangkok-Phuket Hospital, we strongly believe customers will experience true relaxation and be able to maintain their sustainable health in the long term,” he added.
Ms. Ornjira Kanongchaiyos, Director of Loyalty Program of Bangkok Airways said, “As per the agreement with Amatara, Bangkok Airways offers clients 10 Flyer Bonus Points for every night’s stay at Amatara Wellness Resort (duration 3 years starting 15 Sep 2016 onward) to be awarded to qualifying members. For launching of the partnership, Amatara Wellness Resort is pleased to offer 20 Flyer Bonus Points for every night’s stay at Amatara (“double points”, valid for now – 31 October 2016). By cooperation with the resort, we will offer more special promotions for the general public throughout the year.”