‘ASEAN + India Shoppers in Thailand’ activity to boost Thai economy with soft power

The Tourism Authority of Thailand (TAT) and partners announced the ‘ASEAN + India Shoppers in Thailand’ activity, inviting ASEAN and Indian tourists to vote for their favourite Thai soft-power element and get a shopping voucher. The activity will run from 29 April to 15 June 2024.
Tourism Authority of Thailand invites travellers to experience the wonders of Songkran

Beginning this week, the Tourism Authority of Thailand (TAT), is launching a campaign that aims to introduce the Thai New Year festival of Songkran to BBC audiences across the globe. Songkran has recently been nominated for UNESCO ‘Intangible Cultural Heritage’ status and will be celebrated ‘more extravagantly than ever’ throughout Thailand in April this year.