Monday, August 31, 2026
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TAT advances Thailand–Vietnam tourism growth at ITE HCMC 2026

September Event and Calendar

TAT partners Private Luxury Events to host Ultra Thailand 2027 in Bangkok

TAT drives Creator-Powered Tourism with 300 TikTok creators in Bangkok

Go Off the Beaten Path in Style in Thailand

TAT Influencer Content

This category features official influencer- and creator-led content developed or endorsed by the Tourism Authority of Thailand. It includes storytelling, destination experiences, campaign activations, and creative collaborations that support Thailand’s tourism positioning across global markets.

TAT adopts micro-regional strategy to capture China’s high-value travel segments

TAT adopts micro-regional strategy to capture China’s high-value travel segments

TAT is applying a micro-regional strategy across China, tailoring tourism promotion to high-value segments in eastern, western and northern markets. Wellness, sport, family travel and...
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Thailand Surf Therapy under Healing Is the New Luxury

TAT showcases Thailand Surf Therapy to global audiences under Healing Is the New Luxury

TAT brought international media, KOLs and creators to Phuket and Phang-nga through the Amazing Thailand Surf & Wellness Journey and Amazing Thailand x Insta360 collaboration....
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TAT hosts Amazing Thailand Smile @ South Mega FAM Trip to spotlight Southern Thailand recovery

TAT hosts Amazing Thailand Smile @ South Mega FAM Trip to spotlight Southern Thailand recovery

TAT hosted the Amazing Thailand Smile @ South Mega FAM Trip from 9–19 March 2026, bringing 25 influencers and bloggers to explore Southern Thailand. The...
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Tourism Authority of Thailand invites global travellers to rediscover balance through “Healing Journey Thailand” campaign

Tourism Authority of Thailand invites global travellers to rediscover balance through “Healing Journey Thailand” campaign

The Tourism Authority of Thailand invites global travellers to explore wellness-led, meaningful travel through the Healing Journey Thailand campaign. Featuring Henry Moodie and international creators,...
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Tourism Authority of Thailand presents “Healing Journey Thailand” global campaign in London, advancing healing-led tourism vision

Tourism Authority of Thailand presents “Healing Journey Thailand” global campaign in London, advancing healing-led tourism vision

The Tourism Authority of Thailand presents the Healing Journey Thailand campaign in London, introducing the concept Healing is the New Luxury. The event at Selfridges...
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Campaign visual reading “feel all the feelings” over a sea of mist at dawn, representing the emotional travel journey presented by TAT and LISA.

TAT Invites Visitors to follow Footsteps of “LISA”, The Amazing Thailand Ambassador, in a Journey exploring Landmarks presented in TVC: “feel all the feelings”

The Tourism Authority of Thailand invites visitors to explore Thailand through the eyes of LISA in the Feel all the feelings TVC, showcasing cultural and...
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Lalisa “LISA” Manobal portrait as Amazing Thailand Ambassador for the Feel All The Feelings TVC

TAT partners with Lalisa‘LISA’ Manobal, Amazing Thailand Ambassador, to invite Tourists to discover the Multitude of Feelings upon travelling in Thailand, unveiling the New TVC “Feel All The Feelings”

The Tourism Authority of Thailand unveils its latest TVC, Feel All The Feelings, featuring Amazing Thailand Ambassador Lalisa “LISA” Manobal. The campaign uses emotion-driven storytelling...
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TAT unveils Lalisa LISA Manobal as Amazing Thailand Ambassador during a night-time launch at Wat Arun, Bangkok, featuring TAT Governor Ms. Thapanee Kiatphaibool alongside Lalisa ‘LISA’ Manobal on stage beneath the illuminated “Amazing Thailand x LISA” backdrop, with Wat Arun’s red-lit spires and a choreographed drone display lighting the night sky.

TAT Unveils Lalisa ‘LISA’ Manobal as Amazing Thailand Ambassador, Inviting Travellers to ‘Feel All the Feelings’

The Tourism Authority of Thailand unveils Lalisa ‘LISA’ Manobal as Amazing Thailand Ambassador under the Feel All the Feelings campaign, presenting Thailand as a quality...
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Thailand Co-Creator campaign cover showcasing five healing routes across Thailand, blending nature, culture, wellness landscapes and iconic temples to promote Trusted Thailand storytelling.

TAT activates Thailand Co-Creator journeys to amplify Trusted Thailand in short-haul markets

The Tourism Authority of Thailand has activated the Thailand Co-Creator programme with coordinated creator journeys and a global content rollout in February 2026. The initiative...
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Mean Phiravich delivers remarks during Thailand Co-Creator initiative briefing at TAT

TAT appoints Thai star Mean Phiravich to front Thailand Co-Creator initiative

The Tourism Authority of Thailand has appointed Thai star Mean Phiravich Attachitsataporn to lead the Thailand Co-Creator initiative under Trusted Thailand, activating international creators across...
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