Monday, September 7, 2026
Latest Updates

TAT promotes The Wholesome Taste of Thai in Jakarta

TAT advances luxury and ultra-luxury travel trade at Helentours Wonderland Bangkok 2026

TAT welcomes inaugural Riyadh Air service linking Riyadh and Bangkok

River of Fire

Thailand introduces new 30-day and 15-day visa exemption rules from 15 September

Press Releases

Latest press releases and tourism updates from the Tourism Authority of Thailand.

Guests enjoy Thai cuisine and conversation at the Wholesome Taste of Thai networking event in Jakarta.

TAT promotes The Wholesome Taste of Thai in Jakarta

TAT’s Wholesome Taste of Thai networking event in Jakarta brought together airlines, OTAs, travel agents, media, and content creators. A curated Thai set menu showcased...
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TAT Governor Thapanee Kiatphaibool and guests at the Amazing Thailand Gastronomy Experience during Helentours Wonderland Bangkok 2026

TAT advances luxury and ultra-luxury travel trade at Helentours Wonderland Bangkok 2026

TAT strengthened Thailand’s luxury and ultra-luxury travel trade presence at Helentours Wonderland Bangkok 2026 through immersive wellness, gastronomy and cultural experiences. The programme connected around...
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TAT welcomes inaugural Riyadh Air service linking Riyadh and Bangkok

TAT welcomes inaugural Riyadh Air service linking Riyadh and Bangkok

TAT welcomed Riyadh Air’s inaugural Riyadh–Bangkok service on 3 September 2026, adding direct capacity from Saudi Arabia to Thailand. The new Boeing 787-9 route operates...
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TAT advances Thailand–Vietnam tourism growth at ITE HCMC 2026

TAT advances Thailand–Vietnam tourism growth at ITE HCMC 2026

TAT is strengthening Thailand–Vietnam tourism at ITE HCMC 2026 through the Thailand Pavilion, business matching and consumer engagement. The initiative connects Thai tourism businesses with...
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TAT partners Private Luxury Events to host Ultra Thailand 2027 in Bangkok

TAT partners Private Luxury Events to host Ultra Thailand 2027 in Bangkok

Ultra Thailand 2027 will make its Southeast Asian debut in Bangkok from 20–24 June at Four Seasons Hotel Bangkok at Chao Phraya River. Hosted by...
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TAT drives Creator-Powered Tourism with 300 TikTok creators in Bangkok

TAT drives Creator-Powered Tourism with 300 TikTok creators in Bangkok

TAT and TikTok Thailand brought more than 300 LIVE creators to Bangkok for TikTok LIVE Community Fest 2026. Through immersive experiences in Song Wat, creators...
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Amazing Chiang Mai Green Guide Fest 2026 drives Chiang Mai towards global green destination status

Amazing Chiang Mai Green Guide Fest 2026 drives Chiang Mai towards global green destination status

Amazing Chiang Mai Green Guide Fest 2026 brings sustainable tourism to Railway Park from 28–30 August. Across six activity zones, visitors can explore local products,...
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Minister of Tourism and Sports, TAT executives and private-sector partners mark the launch of Thailand’s 2027 tourism direction at Rajadamnern Stadium

TAT defines The Year of Transformation as Thailand’s 2027 tourism direction

TAT’s 2027 tourism direction, The Year of Transformation, is built around four strategic moves to drive higher-value, more balanced growth. The strategy targets at least...
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TAT adopts micro-regional strategy to capture China’s high-value travel segments

TAT adopts micro-regional strategy to capture China’s high-value travel segments

TAT is applying a micro-regional strategy across China, tailoring tourism promotion to high-value segments in eastern, western and northern markets. Wellness, sport, family travel and...
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Thailand Surf Therapy under Healing Is the New Luxury

TAT showcases Thailand Surf Therapy to global audiences under Healing Is the New Luxury

TAT brought international media, KOLs and creators to Phuket and Phang-nga through the Amazing Thailand Surf & Wellness Journey and Amazing Thailand x Insta360 collaboration....
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