Amazing Thailand Passport Privileges @ HAT YAI launches with Amazing Bag gifting activity
The Tourism Authority of Thailand launches Amazing Thailand Passport Privileges @ HAT YAI, offering exclusive discounts, curated experiences, and “Amazing Bag” gifts to international visitors. Running throughout April 2026, the campaign supports Southern Thailand’s tourism recovery, stimulates regional spending, and enhances traveller confidence through partnerships with over 100 local businesses.
TAT hosts MICHELIN Guide seminar advancing Thai culinary tourism
TAT hosted the “Savour the Charm” MICHELIN Guide seminar in Bangkok, spotlighting Thai gastronomy as a force for quality tourism, economic value, and sustainable growth. Industry experts shared insights on local ingredients, culinary identity, and food design, while new data showed strong gains in visitor spending, revenue, and employment.
April 2026 Festivals and Events in Thailand
April 2026 in Thailand brings a lively mix of festivals, cultural celebrations, fairs, and local experiences nationwide. Highlights include major book fairs in Bangkok, coastal festivals in Prachuap Khiri Khan, coffee and music events in Chumphon and Phatthalung, and heritage-focused gatherings at historic sites across the country.