Thailand Tourism Forum 2025 Sets Vision for Sustainable and Future-Ready Travel
The Ministry of Tourism and Sports, in collaboration with UN Tourism, hosted the Thailand Tourism Forum 2025 under the theme “Navigating Global Tourism Trends.” The event outlined a five-pronged strategy to position Thailand as a global leader in sustainable, inclusive, and future-ready tourism through high-value experiences, community-based development, digital soft power, and crisis resilience.
TAT Launches “Grand Moment” Campaign to Elevate Domestic Tourism in 2025
The Tourism Authority of Thailand (TAT) introduces the “Grand Moment” campaign under the Amazing Thailand Grand Tourism & Sports Year 2025. Featuring three emotional themes—Moment of Giving, Moment of Memory, and Moment of Miracle—the campaign aims to inspire meaningful domestic travel through nine signature projects. Two are now live: Exclusive Escape and Experience the Magic, with the rest launching from June onward to boost sustainable growth across all regions.
TAT Joins Krabi Stakeholders to Host “Amazing Krabi Green Guide Fest 2025”
The Tourism Authority of Thailand, in partnership with Krabi Province, will host the “Amazing Krabi Green Guide Fest 2025” from 15–18 May to promote sustainable tourism. The event features eco-friendly activities, green cuisine, cultural workshops, and conservation initiatives, reinforcing Krabi’s position as a model for responsible travel.
Cabinet Approves Cooperation Framework for “Amazing Thailand Grand Tourism & Sports Year 2025”
The Thai Cabinet has officially approved the cooperation framework for the “Amazing Thailand Grand Tourism & Sports Year 2025” campaign, reinforcing the nation’s commitment to positioning Thailand as a premier global destination. Led by the Tourism Authority of Thailand (TAT), the campaign will unite public and private sector efforts across 11 strategic areas to boost tourism, cultural engagement, and economic growth—aiming to attract over 39 million international visitors and generate 3.4 trillion Baht in tourism revenue.
Thailand Prepares to Host FIVB Volleyball Women’s World Championship 2025
Thailand will host the FIVB Volleyball Women’s World Championship 2025 from 22 August to 7 September in Bangkok, Chiang Mai, Phuket, and Nakhon Ratchasima. This global event supports the Amazing Thailand Grand Tourism and Sports Year 2025, spotlighting Thailand as a premier sports destination.
TAT and Bangkok Airways Launch “Trat Discovery: Islands and Beyond”
The “Trat Discovery: Islands and Beyond” campaign by TAT and Bangkok Airways promotes travel to Trat and Chanthaburi. Travellers enjoy dining and accommodation discounts and a chance to win domestic flight tickets through the campaign, running until 20 August 2025.
Watch out! The fruits of Thailand have an attitude
Thai fruits don’t just taste good—they show up with flair. From durian’s wild aroma to mango’s dripping gold and pomelo’s crisp bursts, every bite is an adventure. These fruits push boundaries, defy expectations, and demand attention. They’re not just food—they’re an experience that redefines what fruit can be.
Stricter Regulations for Diving Activities Now in Effect in Thailand
Thailand announces new nationwide diving and snorkelling regulations effective from 22 April 2025. The measures aim to protect coral reefs and marine life, requiring certified supervision, mandatory life vests, and banning harmful activities near coral zones.
TAT Announces “KAWS:HOLIDAY” Thailand at Sanam Luang
The Tourism Authority of Thailand (TAT) presents KAWS Thailand 2025 at Sanam Luang from 13–25 May as part of the Amazing Thailand Grand Tourism and Sports Year 2025. The event features an 18-metre COMPANION sculpture by artist KAWS, symbolising generational wisdom in a setting rich in cultural meaning. Organised with Central Embassy and AllRightsReserved, this installation reinforces Thailand’s standing as a global destination for art and creativity.
Thailand expands into Middle East Market highlighting luxury and wellness tourism at Arabian Travel Market 2025
The Tourism Authority of Thailand (TAT) marked 25 years at the Arabian Travel Market, highlighting the Thailand Middle East Tourism 2025 strategy. Under the Amazing Thailand Grand Tourism and Sports Year 2025, TAT promoted luxury, wellness, and cultural tourism to Middle Eastern travellers. Strengthened partnerships with Emirates, Etihad, and dnata Travel will support Thailand Middle East Tourism 2025 goals of attracting 1.1 million visitors from the region.