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Thailand’s annual ‘Songkran Festival’ named 1 of 3 major festivals in Asia

World-famous Thai New Year celebration chosen from among 37 total contenders for prestigious title.

Bangkok, 26 July, 2021 – The Tourism Authority of Thailand (TAT) is pleased to report that the “Thai Songkran Festival” has been selected by the International Festivals and Events Association (IFEA) as one of the three major festivals of Asia.

Mr. Yuthasak Supasorn, Governor of the TAT, said “To see our beloved Songkran festival recognised so prestigiously is something all Thais can be extremely proud of. At the same time, the recognition should prove very valuable in helping promote Thailand as a destination that is once again open to the world’s travellers.”

The announcement was made at the 2021 International Marine City Online Festival Forum held in South Korea on 25 July, 2021. The TAT Seoul Office acted as the representative to receive the award.

The award places Songkran, the most famous of Thailand’s annual festivals, alongside China’s Harbin International Ice and Snow Sculpture Festival and South Korea’s Boryeong Mud Festival as the three major festivals of Asia. Songkran takes place in mid-April, the Boryeong Mud Festival in July, and Harbin International Ice and Snow Sculpture Festival from late December-February.

The three major festivals were selected by the IFEA from a total of 37 festivals in Asia. A committee conducted 2 rounds of selection – the first round choosing 10 festivals from the overall field of 37 festivals, and the second round choosing the final three festivals from the 10 festivals.

The festival awards aim to gauge the popularity among foreign tourists of the individual events from around the Asian region, while also giving the various host countries a dedicated platform through which to market their events internationally.

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The TAT International Public Relations Division works with traditional and online media channels to promote Thailand as a tourism destination for travellers worldwide.

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