TAT launches new TVC – Unforgettable Experience: Healing is the New Luxury
The Tourism Authority of Thailand (TAT) has launched its new global TVC campaign, Unforgettable Experience: Healing is the New Luxury, positioning Thailand as a sanctuary for the senses. The campaign highlights wellness, culture, food, and heartfelt connections as pathways to true healing through meaningful travel experiences.
Amazing Thailand Grand Diwali Festival 2025 to light up Bangkok 16–31 October
The Tourism Authority of Thailand (TAT) announces the Amazing Thailand Grand Diwali Festival 2025, a vibrant Thai–Indian celebration from 16–31 October at Phahurat and Khlong Ong Ang. Under the theme “Light Unites Us,” the festival features cultural performances, art installations, parades, markets, and creative workshops celebrating shared heritage.
Thailand champions tourism for all at the World Summit on Accessible Tourism 2025
Thailand reaffirmed its leadership in inclusive tourism at the World Summit on Accessible Tourism 2025 in Turin, Italy. Represented by Mr. Nithi “Nutty” Subhongsang, the Tourism Authority of Thailand highlighted successful models and community-based initiatives advancing Tourism for All, reinforcing Thailand’s global reputation as a welcoming, accessible destination.
TAT hosts “Travel Thailand with Diplomats: 5 Must Do Happiness on Every Route”
The Tourism Authority of Thailand (TAT) hosted the “Travel Thailand with Diplomats: 5 Must Do Happiness on Every Route” initiative, showcasing Thai charm and soft power through immersive cultural and community experiences in Ratchaburi, Phetchaburi, and Chiang Mai. The programme fosters friendship and understanding through authentic, sustainable tourism.
TAT receives ISO 22301:2019 certification renewal for business continuity management system
The Tourism Authority of Thailand (TAT) has renewed its ISO 22301:2019 certification from the British Standards Institution, reaffirming its resilience and operational excellence. Covering four key processes, the certification supports TAT’s transformation into a High Performance Organisation under its revised 2025–2027 Corporate Plan focused on innovation and governance.
Amazing Thailand Mid-Autumn Night 2025 Marks 50 Years of Thailand–China Friendship
The Tourism Authority of Thailand (TAT) hosted the “Amazing Thailand Mid-Autumn Night 2025” reception in Bangkok to celebrate 50 years of Thailand–China friendship. The event gathered Chinese influencers, celebrities, and officials, highlighting Nihao Month’s nationwide activities designed to boost travel, cultural exchange, and bilateral tourism growth.
Lanta Archipelago National Park among Thailand’s ten winners in 2025 Green Destinations Top 100 Stories
Lanta Archipelago National Park in Krabi has been recognised among the 2025 Green Destinations Top 100 Stories for its “Return Home to Hermit Crabs” project under TAT’s Krabi Prototype. The initiative enhances marine biodiversity and showcases Thailand’s leadership in global sustainable tourism alongside nine other award-winning destinations.
Have Some Faith – End of Lent Festivals in Thailand Take Travellers on a Once a Year Spiritual Journey
The End of Lent festivals in Thailand reveal the country’s spiritual soul through Ok Phansa, Tak Bat Thewo, Lai Ruea Fai, and the mystical Naga Fireballs. Each October, these deeply rooted Buddhist traditions offer travellers a rare journey of faith, devotion, and renewal across Thailand’s most spiritual provinces.
Thailand Vegetarian Festival 2025 Celebrates Spiritual Purity and Cultural Heritage
The Tourism Authority of Thailand (TAT) invites visitors to experience the Thailand Vegetarian Festival 2025 from 20–29 October. Rooted in Chinese-Thai heritage, the nine- to ten-day festival blends spiritual devotion, grand processions and vegetarian cuisine across major Thai cities, offering a nationwide celebration of purity, health and renewal.
New Minister of Tourism and Sports drives policy to boost revenue and revitalise Thailand’s economy
Thailand’s newly appointed Minister of Tourism and Sports, Mr. Atthakorn Sirilatthayakorn, has launched the “Big Impact Act Fast” policy to accelerate recovery, generate income, and strengthen traveller confidence. The plan targets key markets, enhances safety with technology and services, and aligns with the 33rd SEA Games, reaffirming tourism as a driver of national growth.