Amazing Thailand Grand Diwali Festival 2025 opens at Phahurat
The Tourism Authority of Thailand (TAT) launched the Amazing Thailand Grand Diwali Festival 2025 at Phahurat, marking the start of a two-week celebration of Thai–Indian friendship. The event features cultural performances, a grand procession, creative workshops, and a Diwali Market running through 31 October at Phahurat and Khlong Ong Ang.
TAT strengthens short-haul market strategy at ITB Asia 2025
The Tourism Authority of Thailand (TAT) reinforced its short-haul market strategy at ITB Asia 2025, focusing on quality and repeat travellers from Singapore and nearby regions. With 22 Thai exhibitors, TAT highlighted sustainability, innovation, and experience-driven tourism to strengthen Thailand’s image as a high-value destination in the region.
Amazing Thailand Passport Privileges 2025 launches with expanded travel rewards for international visitors
The Tourism Authority of Thailand (TAT) has launched the Amazing Thailand Passport Privileges 2025 campaign under the Big Impact, Act Fast policy, featuring exclusive discounts, travel privileges, and community-made gifts. Running from November to December, the initiative aims to stimulate spending and enhance Thailand’s image as a global tourism hub.
Tourism Minister strengthens Thailand–China tourism partnership in Beijing
Mr. Attakorn Sirilatthayakorn, Minister of Tourism and Sports, led a high-level delegation to Beijing to strengthen Thailand–China tourism cooperation under the “Big Impact, Act Fast” policy. The mission included key meetings with top Chinese travel enterprises, reaffirming shared goals for strategic connectivity and sustainable tourism growth between the two nations.
Lalisa “Lisa” Manobal named Amazing Thailand Ambassador
The Tourism Authority of Thailand (TAT) has appointed Lalisa “Lisa” Manobal as the Amazing Thailand Ambassador to represent the kingdom’s tourism worldwide. The collaboration celebrates Thai culture, pride, and hospitality while reinforcing Thailand’s image as a trusted, high-quality leisure destination that offers meaningful and memorable experiences.
TAT receives Global Leadership Award 2025 for Industry Excellence in Tourism Innovation and Transformation
The Tourism Authority of Thailand (TAT) has been honoured with the Global Leadership Award 2025 for Industry Excellence in Tourism Innovation and Transformation at the Mandarin Oriental Bangkok. The ceremony, presided over by Her Royal Highness Princess Ubolratana, recognised global leaders for excellence, innovation, and sustainable impact across industries.
Thailand shines in Condé Nast Traveler Readers’ Choice Awards 2025 in both US and UK editions
The Tourism Authority of Thailand (TAT) celebrates Thailand’s outstanding achievements in Condé Nast Traveler Readers’ Choice Awards 2025, with the US edition leading global recognition and the UK edition reinforcing the kingdom’s reputation among European travellers for its world-class islands, luxury hotels, and wellness resorts.
Thailand’s Vegetarian Festival – A Feast for the Spirit and the Senses
The Vegetarian Festival in Thailand blends spirituality, tradition, and creativity. From Phuket’s dramatic rituals to Hat Yai’s culinary feasts, this nine-day Taoist celebration invites travellers to explore purity through ritual, devotion, and inventive vegan cuisine—an unforgettable feast for the spirit and the senses.
Thailand celebrates 62 outstanding hotels in 2025 MICHELIN Key Selection
The Tourism Authority of Thailand (TAT) congratulates 62 Thai hotels named in the 2025 MICHELIN Key Selection. Following its 2024 debut, Thailand continues to shine among 2,457 global winners, highlighting the kingdom’s distinctive service, cultural depth, and reputation for world-class hospitality across luxury, heritage, and wellness stays.
Thailand welcomes Etihad Airways’ inaugural Abu Dhabi–Krabi direct flight
The Tourism Authority of Thailand (TAT) hosted a welcome reception for the Etihad Airways inaugural Abu Dhabi–Krabi direct flight, marking a milestone in enhancing connectivity between Thailand and the Middle East. The new route highlights Krabi’s growing appeal as a leading destination for sustainable, premium, and family-friendly tourism.