Thai Cabinet approves updated visa measures pending Royal Gazette publication
Thailand’s Cabinet has approved updated details for visa exemption and Visa on Arrival measures. The update will replace the 60-day visa exemption measure with country-specific entry categories, including 30-day visa exemption, 15-day visa exemption, or Visa on Arrival, pending Royal Gazette publication and official implementation.
TAT brings Amazing Thailand to global audiences through The Challenge Season 42
TAT is collaborating with the production team behind The Challenge Season 42, filmed in Bangkok, Pattaya and Chon Buri. Premiering on Paramount+ on 5 August 2026, the season showcases Thailand’s urban energy, coastal scenery, outdoor landscapes and international filming potential, supporting the country’s film-tourism strategy and reaching diverse global audiences.
TAT supports Flight Centre Global Gathering Bangkok 2026
More than 2,000 top-performing travel professionals joined Flight Centre Global Gathering: Bangkok 2026 from 10–12 July. Supported by TAT, the event highlighted Thailand’s connectivity, hospitality, wellness, culture, gastronomy, responsible tourism, and business-event capabilities, while generating an estimated 262 million Baht and strengthening ties with international travel sellers across key markets.
TAT welcomes the new Sadao Road as an ASEAN tourism gateway linking Thailand and Malaysia
TAT welcomes the new Sadao Road linking Thailand and Malaysia, strengthening cross-border travel, trade and tourism. The connection supports seamless journeys, overland routes, local economies and visitor safety, while expanding access to southern destinations and reinforcing Thailand’s position as a regional ASEAN tourism hub, with wider benefits across southern communities.
TAT and ZEEKR chart EV tourism routes across Thailand
TAT and ZEEKR Thailand are launching Amazing Thailand in ZEEKR Luxury Way, a six-month EV campaign showcasing lesser-known destinations across four regions. Through themed journeys, creator content and TAT platforms, the initiative promotes local culture, natural attractions, responsible mobility, quality domestic travel and stronger tourism benefits for communities across Thailand.
TAT and AirAsia Group sign three-year tourism partnership
TAT and AirAsia Group have signed a three-year MOU to strengthen tourism cooperation from 2026 to 2029. The partnership will support joint marketing, route development, trade engagement, media campaigns, and market insights, with emphasis on Malaysia and wider short-haul markets while advancing Thailand’s Value over Volume tourism strategy and connectivity.
TAT drives Middle East demand with Healing is the New Luxury and flydubai roadshow
TAT strengthened Middle East engagement in the UAE through the Healing is the New Luxury media launch and flydubai roadshow in Dubai and Abu Dhabi. The activities combined wellness messaging, new air connectivity, trade partnerships, and green-season promotion to attract high-spending travellers and support GCC market growth sustainably into 2027.
TAT invites travellers to discover Blooming and Bright Amazing Thailand
Bangkok, 7 July 2026 – The Tourism Authority of Thailand (TAT) is inviting travellers to experience “Blooming and Bright Amazing Thailand” during Thailand’s rainy season,
TAT x DMCs: Communities ConNext brings Thai local identity to long-haul trade
TAT’s Communities ConNext workshop brought together long-haul market teams and destination management companies to develop international-ready routes featuring 55 Thai community destinations. The collaboration focuses on market readiness, service standards, sustainability, and trade support, helping local communities reach overseas travellers while supporting wider income distribution and Thailand’s sustainable tourism growth.
Thailand entry reminder on proof of funds for foreign visitors
TAT reminds foreign visitors travelling to Thailand to keep evidence of sufficient funds ready for possible immigration screening. The long-standing requirement varies by entry category and may be met with Thai Baht, equivalent foreign currency, or supporting payment documents. Travellers should check current official guidance before departure and entry screening.