TAT reaffirms visitor safety after Chinese student found unharmed in virtual kidnapping case
TAT commends the Royal Thai Police for swiftly assisting a 21-year-old Chinese student targeted by a cross-border virtual kidnapping scam. The case highlights Thailand’s readiness to support visitors in distress, coordinate with international authorities, and advise travellers to verify suspicious contacts through official channels before taking action.
Thailand and Bhutan strengthen tourism cooperation through reciprocal fam trips
TAT and Bhutan’s Department of Tourism organised reciprocal familiarisation trips in May 2026 under the “Two Kingdoms, One Destination” partnership. The exchanges connected Bhutan’s Thimphu, Paro, and Punakha with Thailand’s Krabi Prototype, supporting high-value wellness, sustainable tourism, joint product development, and culture- and nature-based travel.
Phuket International Airport updates immigration services with automated passport channels
Phuket International Airport will introduce automated passport channels for international departures from 13 June 2026. The new Automatic Border Channel system aims to support smoother passenger processing, while arrivals-area improvement works continue until 9 July. Travellers are advised to review eligibility requirements, follow airport signage, and allow sufficient immigration time.
‘Go Thai, Be Free’ – In Thailand, the Rainbow Meets the Wai
Thailand celebrates Pride Month with vibrant parades, inclusive hospitality, cultural events, and community-led initiatives across Bangkok, Phuket, Pattaya, Ko Samui, and Chiang Mai. Following the Marriage Equality Act, the kingdom highlights its role as a welcoming LGBTQIA+ destination where celebration, visibility, and Thai warmth come together.
From Misty Peaks to Coastal Reaches: “feel all the feelings” and Discover the Unforgettable Emotions of Thailand
TAT invites visitors to discover Thailand through the “feel all the feelings” campaign, highlighting emotional journeys across the North, Northeast, Central Region, and South. From misty mountains and sacred temples to lotus seas, waterfalls, islands, and rainforests, the campaign inspires meaningful travel moments and nationwide reward activities.
Central’s Pride Celebration 2026 expands Pride For All nationwide
Central Pattana’s Pride Celebration 2026 “Pride For All” runs throughout June across 40 branches, with inclusive activities and major parades in nine locations. The campaign opened at centralwOrld on 30 May and continues with regional highlights in Phuket and Pattaya on 27 June, supporting Thailand’s Pride destination positioning.
Strong global buyer response drives momentum for TTM+ 2026 in Chon Buri
TTM+ 2026 in Chon Buri will welcome strong global buyer participation, with 429 buyers, 428 Thai sellers, and more than 15,400 expected appointments. Under “Healing is the New Luxury,” the event highlights wellness tourism, Hidden Gems, sustainability, digital trade tools, and regional routes designed to expand business nationwide.
TAT joins Bangkok Pride Parade 2026 in support of inclusive tourism
TAT joined Bangkok Pride Parade 2026 to reinforce Thailand’s image as an LGBTQIA+ friendly destination and support Bangkok’s readiness for WorldPride 2030. The parade celebrated diversity, safety, dignity, and inclusion through colourful processions, cultural performances, and strong collaboration among government agencies, private partners, youth networks, and tourism stakeholders.
Amazing Thailand Fest 2026 brings The Wholesome Taste of Thai to Fukuoka
TAT presented Amazing Thailand Fest 2026 @Fukuoka, The Wholesome Taste of Thai, at Tenjin Chuo Park from 30 to 31 May 2026. The event showcased Thai gastronomy, wellness, culture, crafts, travel offers, and performances, inspiring Japanese visitors to experience Thailand through food, creativity, and local lifestyle.
TAT joins Royal Thai Police briefing on assistance to four Chinese nationals
TAT joined a Royal Thai Police briefing on assistance provided to four Chinese nationals released from a call-centre operation in Myanmar. The case highlights Thailand’s coordinated law enforcement, victim protection, international cooperation, and visitor support mechanisms, reinforcing confidence in Thailand as a safe and trusted destination for travellers.