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The Golden Backlot

Press Releases

Latest press releases and tourism updates from the Tourism Authority of Thailand.

Tourism Authority of Thailand delegation at the Thailand Pavilion during ITB Asia 2025 in Singapore, promoting sustainable and quality tourism.

TAT strengthens short-haul market strategy at ITB Asia 2025

The Tourism Authority of Thailand (TAT) reinforced its short-haul market strategy at ITB Asia 2025, focusing on quality and repeat travellers from Singapore and nearby...
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Executives and tourism partners at the launch of Amazing Thailand Passport Privileges 2025 in Bangkok, promoting exclusive rewards for international visitors.

Amazing Thailand Passport Privileges 2025 launches with expanded travel rewards for international visitors

The Tourism Authority of Thailand (TAT) has launched the Amazing Thailand Passport Privileges 2025 campaign under the Big Impact, Act Fast policy, featuring exclusive discounts,...
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Amazing Thailand Ambassador Lalisa “Lisa” Manobal

Lalisa “Lisa” Manobal named Amazing Thailand Ambassador

The Tourism Authority of Thailand (TAT) has appointed Lalisa “Lisa” Manobal as the Amazing Thailand Ambassador to represent the kingdom’s tourism worldwide. The collaboration celebrates...
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1. Ms. Thapanee Kiatphaibool, TAT Governor, receiving the Global Leadership Award 2025 for Industry Excellence in Tourism Innovation and Transformation

TAT receives Global Leadership Award 2025 for Industry Excellence in Tourism Innovation and Transformation

The Tourism Authority of Thailand (TAT) has been honoured with the Global Leadership Award 2025 for Industry Excellence in Tourism Innovation and Transformation at the...
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Executives from Thailand and Etihad Airways pose for a group photo at Krabi International Airport during the launch of the Abu Dhabi–Krabi direct flight.

Thailand welcomes Etihad Airways’ inaugural Abu Dhabi–Krabi direct flight

The Tourism Authority of Thailand (TAT) hosted a welcome reception for the Etihad Airways inaugural Abu Dhabi–Krabi direct flight, marking a milestone in enhancing connectivity...
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TAT launches new TVC “Unforgettable Experience: Healing is the New Luxury” highlighting Thailand’s restorative travel and wellness experiences

TAT launches new TVC – Unforgettable Experience: Healing is the New Luxury

The Tourism Authority of Thailand (TAT) has launched its new global TVC campaign, Unforgettable Experience: Healing is the New Luxury, positioning Thailand as a sanctuary...
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Group photo of TAT executives, government officials, and Indian community representatives at the Amazing Thailand Grand Diwali Festival 2025 launch ceremony in Bangkok.

Amazing Thailand Grand Diwali Festival 2025 to light up Bangkok 16–31 October

The Tourism Authority of Thailand (TAT) announces the Amazing Thailand Grand Diwali Festival 2025, a vibrant Thai–Indian celebration from 16–31 October at Phahurat and Khlong...
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Panel discussion at WSAT 2025 in Turin, Italy, featuring global tourism leaders on stage with sign language interpreters and accessibility subtitles.

Thailand champions tourism for all at the World Summit on Accessible Tourism 2025

Thailand reaffirmed its leadership in inclusive tourism at the World Summit on Accessible Tourism 2025 in Turin, Italy. Represented by Mr. Nithi “Nutty” Subhongsang, the...
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Colourful fishing boats line the canal at Laem Phak Bia community, reflecting Phetchaburi’s rich coastal lifestyle and sustainable tourism efforts.

TAT hosts “Travel Thailand with Diplomats: 5 Must Do Happiness on Every Route”

The Tourism Authority of Thailand (TAT) hosted the “Travel Thailand with Diplomats: 5 Must Do Happiness on Every Route” initiative, showcasing Thai charm and soft...
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Certificate presentation ceremony marking TAT’s ISO 22301:2019 Business Continuity Management System renewal from BSI, attended by executives and officials.

TAT receives ISO 22301:2019 certification renewal for business continuity management system

The Tourism Authority of Thailand (TAT) has renewed its ISO 22301:2019 certification from the British Standards Institution, reaffirming its resilience and operational excellence. Covering four...
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